Developers are the core of your product. — Developers are the core of your product. They actually build out your dreams. And it’s no secret that good developers are very hard to find! If you manage to snatch great developers onto your team, you still need to put in a lot of effort that they remain with you…

We assume that people love apps, phones, TV, and other tech stuff for some odd reason. — We assume that people love apps, phones, TV, and other tech stuff for some odd reason. The absolute truth is: People DON’T need tech for the sake of tech; they want to solve some of their life’s problems via tech tools. Some developers and designers tend to design and release…

There is a lot of hype around UX and UI. — There is a lot of hype around UX and UI. People are exchanging these terms like they are crypto! But user-friendliness can be viewed and understood from many perspectives. To some, it means how cool the colors are; to others, it implies conversion rates. To some, it means the feature…

In the era of “everyone is building apps,” you are looking for the best way to stand out among your competitors. — In the era of “everyone is building apps,” you are looking for the best way to stand out among your competitors. When users compare and evaluate similar software solutions today, the first stop is UX Design. They ask: is the app simple to use? We’ll, most software in the markets…

I get this question a lot: — I get this question a lot: We are building a new software tool, and the developer has built out some of it. Should we now hire a UX Designer to fix up the design? Or should you instead hire a designer at the beginning of the project? Well, the answer…

Product onboarding is the hottest topic in UX! — Product onboarding is the hottest topic in UX! It affects User adoption, conversions, and engagement rates. While most applications have an onboarding journey in place, when I speak to actual people, they seem overwhelming! They are greeted with a 10 -step setup and they only have 3 extra minutes in…

You spent months on research, years on developing your software, and now where did the precious users go? — You spent months on research, years on developing your software, and now where did the precious users go? When you sold them the solution, it was a no-brainer, this is the app they needed most. The customers even told you: “This will change my business forever!” Now, you check the…

A simple guide on how to simplify an app. — You have a large app, with lots of features. Seems like simplicity, is out of the question. Excuse #1: “We have so much data” Excuse #2: “There is a lot that needs to fit on the screens at once” I have good news for you. In this article, I will…

As I get to talk to many saas owners, product managers, and developers, they usually ask me: can you tell me if my app is user-friendly? — As I get to talk to many saas owners, product managers, and developers, they usually ask me: can you tell me if my app is user-friendly? As an experienced designer, I’ll be able to tell if your app is easy to use in general. But in reality, only your users…